#RiseUpAndExcel towards personal success
#RiseUpAndExcel towards personal success
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Douglas P. Pflug
Executive Leadership Coach | PTSD Advocate | Inspirational Speaker
Douglas P. Pflug is a nationally recognized leader, inspirational speaker, and advocate for mental health awareness and resilience. With over 35 years of distinguished service in law enforcement, elite sports training, and leadership development, Doug has dedicated his life to empowering others to rise beyond challenges, unlock their potential, and lead with purpose.
As a PTSD survivor, Doug brings a deeply personal and transformative perspective to his work. Diagnosed after years of high-stress service as a police officer, Doug has turned his journey of healing into a platform for advocacy and education. His candid and courageous discussions about mental health destigmatize PTSD, offer hope to others, and inspire individuals to prioritize resilience and self-care. Doug actively supports initiatives for frontline workers, first responders, and their families, raising funds for service dogs and providing leadership tools to navigate the demands of high-pressure roles.
A Distinguished Career in Leadership and Service
Doug's leadership journey began as a Sergeant with the Guelph Police Service, where he spent 28 years spearheading community policing initiatives and fostering trust-based relationships. His tenure was marked by numerous accolades, including two Chief of Police Commendations for life-saving efforts, the Queen’s Diamond Jubilee Medal, and the Governor General’s Police Exemplary Service Medal. Following his police career, Doug served as a Provincial Coordinator at the Ontario Police College, where he developed cutting-edge training programs that equipped future leaders to excel in complex environments.
A Pioneer in Elite Sports Performance
Beyond law enforcement, Doug’s impact extends to the world of sports training and mentorship. As the founder of IRONWILL 360 Strength & Conditioning, he has coached thousands of elite athletes, including NHL, NCAA, and OHL players. He was the strength and conditioning coach for the Guelph Storm Hockey Club for 27 years, contributing to four Ontario Hockey League Championships. Doug’s innovative and holistic training methods have empowered athletes to perform at the highest level while emphasizing mental resilience and teamwork.
An Advocate for Inclusion and Mental Wellness
Doug's passion for inclusion is evident in his long-standing involvement with Special Olympics. As the coach of the Guelph Wellington Buns Master Rollers Special Olympics Floor Hockey Team, he led the team to three consecutive Canadian championships and three silver medals at the World Winter Games. His commitment to these athletes exemplifies his belief in the transformative power of mentorship and community support.
Doug is also a vocal advocate for mental health and PTSD awareness. Through his books, including Finding Your Granite: My Four Cornerstones of Personal Leadership, he shares strategies for overcoming adversity, building resilience, and leading with humility and strength. Proceeds from his book sales have raised thousands of dollars for PTSD service dogs, further demonstrating his commitment to frontline workers and their families.
Books Authored
Doug’s passion for leadership and personal growth has also inspired his work as an author. His books combine real-life experience, actionable strategies, and motivational insights to guide leaders and individuals toward success:
1. Finding Your Granite: My Four Cornerstones of Personal Leadership (2022)
This book draws on Doug’s life experiences as a dual-sport varsity athlete, police officer, and elite coach to explore his personal leadership philosophy. It introduces readers to his "Four Cornerstones of Personal Leadership" and encourages frontline workers and business leaders to rise to their full potential.
2. Ironwill 360° Leadership: Moving Forward – 12 Emerging Trends for Forward-Thinking Leaders (2024)
A forward-looking guide for leaders navigating today’s dynamic world, this book identifies key leadership trends such as resilience, emotional intelligence, and digital mindfulness. Doug provides practical strategies for staying ahead of the curve and leading with purpose in an ever-changing landscape.
3. The Unicorn Leader: Rising Through the Ranks and Achieving Level 5 Leadership(Upcoming 2025)
This book delves into the traits and practices of rare, transformative leaders, blending personal humility and professional will. It serves as a blueprint for developing unique "unicorn" leadership skills and climbing to the highest echelons of leadership while creating a lasting legacy.
"People don't buy what you do; they buy what you do it . And what you do simply proves what you believe." ― Simon Sinek
Curious? Contact us to find out "Why'".
Awarded 2010
Nominated by Chef Robert Davis for 20 years of full-time exemplary personal and professional service to the community.
The Police Exemplary Service Medal, created on August 12, 1983, recognizes police officers who have served in an exemplary manner, characterized by good conduct, industry and efficiency. Recipients must have completed 20 years of full-time service with one or more recognized Canadian police forces. Full-time police cadets in training also qualify for the award. Consideration is given only to periods of service for which no other national long service, good conduct or efficiency decoration has been awarded
Awarded 2012
Nominated for exemplary personal and professional community service by a community member to our MPP Liz Sandals. A committee comprised of 3 local Order of Canada recipients reviewed and approved nomination and forwarded it to the Governor-General of Canada.
Created in 2012 to mark the 60th anniversary of Her Majesty Queen Elizabeth II’s accession to the Throne as Queen of Canada, the Queen Elizabeth II Diamond Jubilee Medal was a tangible way for Canada to honour Her Majesty for her service to this country. At the same time, this commemorative medal served to honour significant contributions and achievements by Canadians. During the year of celebrations, 60 000 deserving Canadians were recognized.
Awarded 2020 Nominated for over 35 years of exemplary personal volunteerism. The Medal for Volunteers consists of a silver circular medal that is 36 mm in diameter with a suspension ring. The obverse depicts a contemporary effigy of the Sovereign, circumscribed with the inscription in capital letters of the Canadian Royal Title and the word “CANADA”, separated by two maple leaves.The reverse indicates the ideas of caring and generosity, represented by two interlaced hearts. The sunburst pattern of the rim symbolizes the time that volunteers are giving and their actions. The ribbon uses the viceregal colours of blue and gold. The five gold stripes evoke the fingers of a hand, present in the Caring Canadian Award emblem, while the deep red colour is associated with royalty.
Awarded 2017
The City of Guelph Mayor’s Awards is given annually to exceptional local volunteers who make Guelph a better place for all to live, work and play. Theyt are given out each year as part of the Guelph Awards of Excellence Gala.
Awarded 2016
Guelph Wellington Bunsmaster Rollers Special Olympics Floor Hockey Team.
Strength & Conditioning Coach.
The team won the Ontario and Caandian Championships earning a birth at the World Special Olympics Floor Hockey Championhips in Boise Idaho where they won Silver in the top catagor
Inducted 2016
The 1997 -1998 Guelph Storm was a very special group of players under the leadership of coach George Burnett and general manager Alan Millar. They finished the Ontario Hockey League season in first place overall, just one point ahead of the Ottawa 67’s – the team they would eventually meet in the final.
Strength & Conditioning Coach
Awarded 2011
This Award recognizes a sworn or civilian member (or team) who has demonstrated consistent dedication and professionalism in the strategic use of media and/or social media – either individually or as part of a campaign – to educate and showcase the profession of policing in the community, supporting public safety or advancing investigations in the Province of Ontario.
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